AdMob released their mobile metrics report for June and Android usage continues to grow. Request from the Android operating system grew 25% month over month. This now gives Android a 5% worldwide OS share and marks the first time they have pulled ahead of Windows Mobile.
Android passes Windows Mobile for the first time.
When you narrow the reporting to only the US, Android has an even larger share of the smartphone market. In the states, Android has grown to a 9% share and closing in on Blackberry who enjoys a 14% share. With the wave of new Android devices coming this holidays, I expect Android to surpass Blackberry by the end of the year.
Also noted in the report is the share of requests by operator and manufacturer. Nearly half of the requests from T-Mobile are with HTC. This tells me the G1 has been a huge success for T-Mobile and finally given them a product to promote their expanding 3G network. The pending launch of the myTouch 3G should only increase HTC’s share of smartphone traffic with T-Mobile.
In the United Kingdom, Android requests are now at 7% which is more than Windows Mobile and Blackberry combined. These numbers match the traffic on my site and show that the UK is the second biggest country to support Android. I expect these numbers to grow as well with the launch of the Samsung Galaxy and HTC Hero.
To get the full report, head over to the Admob Mobile Metrics site.
Next on the list to pass up is RIM.
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Taylor Wimberly
Taylor is the founder of Android and Me. He loves playing with all kinds of gadgets, but most importantly cell phones. His other hobbies include cooking (BBQ hero!), politics, football, and watching every MMA event possible.
25 Comments
I think that analysis is a little off. Android does lead Windows Mobile but only in terms of requests and not marketshare as the post says– marketshare (1 official Android phone from HTC vs. tens or hundreds of different WinMo phones from many manufacturers).
The AdMob metrics only measure mobile web visitors as a function of mobile browsers that access mobile ads (AdMob does business in mobile advertising). It might just mean that Android users use the mobile web much more frequently than WinMo users.
Still it’s a good sign for Android. Could be a barometer of just how Web-savvy Android users are, or a barometer of just how much better Android Browser is than Internet Explorer… But it’s outstanding given that up until recently, the G1 was the only real Android phone, vs. the many many available WinMo units.
Yes, in total market share I’m sure winmo has more phones. Most of the winmo phones I had over the years flat out sucked when it came to the mobile web.
I’m pretty sure nothing can save Windows Mobile at this point.
*snif* They grow up so fast.
I think Apple should be concerned. Android will only get bigger from here.
Wasn’t it that Windows CEO guy that said he didn’t understand the business rationale of Android ? Should never blindly berate the competition. Goliath probably didn’t think much of David in the beginning ….
Ballmer says a lot of things that turn out to be bad bets. http://www.youtube.com/watch?v=C5oGaZIKYvo
I love this mobile theme.
that’s a good news !!
Android will become more popular i think
I feel that it’s a usability problem that the two charts side-by-side at the end of the article have different legends. What’s up with that?
Yeah that’s bad. I just copied the charts from the Admob report. I should have made my own.
within the next 3-5 years, Android will be used in refrigerators, washing machines, cars, etc…all accessible from your “phone”.
within the next 3-5 thousand years people will think that we used to worship a God named Google.
HAHAHA! I COMPLETELY AGREE!
i don`t believe the g1 was a success at all, you have to remember that htc did provide more devices than the g1 to tmobile. so the “manufacturer” info is not jsaying anything about the g1 success.