Sep 08 AT 2:05 PM Dustin Earley 14 Comments

Google acquires local ratings expert Zagat; Maps integration coming soon


Google isn’t shy when it comes to acquiring other companies to bolster their already robust selection of services. Today’s acquisition of Zagat is a perfect example.

Zagat is a restaurant rating service that thrives in the “local” arena. Using a scale of 1-30, Tim and Nina Zagat, friends, family and other die-hard foodies have critiqued restaurants for over 30 years now. Currently available in over 100 cities, Zagat’s sophisticated rating system will soon be integrated into Google services. Maps, Places and Search will all see some form of integration in the coming months.

Zagat has suffered lately due to the shift in information distribution. What originally started as a locally shared paper book hasn’t had the best luck in making the transition to digital. Details surrounding the acquisition are sparse, but as expected, both companies are putting on a smiling face for the public. Zagat gets to live on in some of the most frequently used web services to date, while Google gains yet another reputable name to add to their portfolio of acquisitions.

Who do you use for restaurant rating? Yelp, Zagat, Google Places, Urbanspoon? Let us know in the comments below.


Source: Google

Dustin Earley: Tech enthusiast; avid gamer; all around jolly guy.

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  • Interpol91

    Whenever I go out and try new places in town I just go and see if I like it or not. I don’t need someone else to tell me what’s good to eat. However, when I travel out-of-state I tend to favor Yelp and places that have appeared on TV that look so dang good! Here’s looking at you Man vs Food :)

  • Futureboy

    I guess it would be convenient to have reviews integrated into Google maps, but where does it end? Will they be buynig Gas Buddy next? Trapster? Where is the balance between cost,convenience and revenue generating potential?


    They need to buy Hulu and make it a full time Google feature

    • Plexico Burress (currently on riots in britain, gun for sale)

      gtfo ur annoying

  • cheese
    • cupid stunt

      mmheeeh they better call it Nexus Vomit.



      fuckin ugly!

  • Wunako

    i personally never used zagat but know many people who do, i really like how google is stepping up its GMaps/Places.

  • Ann Monis

    It should be interesting how the integrate it into maps. Seeing their app if $10.

  • http://None CaribGrackle

    Another good acquisition I believe, can’t wait to see what Google does with this.

  • weston thomas

    i want a paper map of new york city like they, zagot use to print. best street map ever. thanks.