May 15 AT 9:28 AM Nick Gray 22 Comments

HTC Desire C announced – delivers Android 4.0, NFC and a 5MP camera on a budget

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The HTC Desire C is official. HTC’s new entry-level Android 4.0 handset features a 3.5-inch HVGA (320 x 480) display, 600 MHz Qualcomm processor, 512 MB of RAM, 4 GB of internal storage, microSD card slot, 5 megapixel camera, Beats Audio, and a 1,230 mAh battery. For those who want to make sure they have the latest technology on their entry-level phone, HTC is also offering an NFC enabled version of the HTC Desire C. The phone will be available in white, black and red once it shows up in stores sometime in June.

The off-contract price for the HTC Desire C is set at £169.99, but UK service providers like T-Mobile, Orange and Three will be giving the phone away for free with plans starting at £15.50 per month.

While the HTC Desire C may aesthetically look like the HTC One series, the handset does not feature a dedicated imaging chip and the advanced performance of the One series. HTC has not announced any plans of bringing the HTC desire C to the U.S. market, but we wouldn’t be surprised if the phone showed up on regional carriers in the next few months.

What do you think of the HTC Desire C? Does the world really need another entry-level Android device?

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Show Press Release

HTC LAUNCHES Desire C, ITS LATEST smartphone WITH BEATS AUDIO

New HTC Desire C – brilliant, entertaining and well connected
LONDON, UK — 15 May 2012 — Following on from the successful launch of the HTC One series, HTC, a global designer of smartphones, today unveiled its latest phone, the HTC Desire C. Featuring Beats Audio™ technology, this premium designed, yet affordable smartphone, allows you to hear your music just as the artist intended. The HTC Desire C also enables you to easily manage your professional and personal lives and share the moments that shape them.
Available in red, white and black, and coming with HTC Sense 4.0 integrated with Android 4.0 (Ice Cream Sandwich), the HTC Desire C is great as a first smartphone or for those upgrading from an existing one. Packing a powerful battery and offering access to thousands of apps, games, music and movies – available through Google Play – you will always be connected and entertained whether at work, home or on the move.
“Listening to music is one of the most popular things people use their phones for, so it’s more important than ever that we deliver the power and emotion artists capture in the studio,” said Jason Mackenzie, President, Global Sales and Marketing for HTC Corporation. “The HTC Desire C offers customers excellent design, easy access to content and fast connectivity – making it the perfect all round device.”
Authentic sound without compromise
The HTC Desire C features a powerful, yet rich studio-quality sound experience that is enabled through the combination of optimized Beats Audio and amazing hardware. This integration enables a rich, clear audio experience to customers no matter if they’re listening to music or playing a game.
Premium design taken to a new level
Combining a durable metal frame with precision engineering, the HTC Desire C is ideal for those who want a premium-designed phone. Boasting a micro-drilled earpiece for sharp in-call sound, hyper-viewing angle display and metal camera bezel, this compact smartphone offers an unrivalled level of design and user-experience for its class.
Designed for sharing
Packing the latest mobile technology into a neat, eye-catching design, HTC Desire C’s vibrant 3.5-inch HVGA screen makes it easy to browse the Web, view photos or connect with friends and family. If you like to share personal experiences with your social network, HTC Desire C’s 5 megapixel camera and instant sharing capabilities will allow you to post any moment, seconds after it was captured.
Through HTC Desire C’s deep integration of Dropbox and 25GB of free online space, you also have the freedom to securely back-up, browse and share thousands of photos, videos and documents, whether stored locally or in the cloud.
Ensuring that HTC Desire C keeps pace with new mobile services as they become available there is also an NFC variant of this model, allowing users to make payments or access information and offers.
Nick is a tech enthusiast who has a soft spot for HTC and its devices. He started HTCsource.com (the first HTC blog) back in 2007 and later joined the Android and Me family in the summer of 2010.

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