Aug 31 AT 10:27 AM Taylor Wimberly 70 Comments

Samsung teases Android fans with aluminum smartphone

samsung-ativ-s-630

Samsung is known as the King of Plastic to Android fans, so it was a little bit shocking to see them unveil a new smartphone this week with at IFA 2012 a metal casing. The new Samsung ATIV S features a thin 8.7 mm brushed aluminum chassis and looks quite stunning, but don’t get too excited because it runs Windows Phone 8.

Hopefully this is a new direction for Samsung Mobile. Hardcore users have been pretty vocal about wanting a smartphone made from materials other than plastic, and Samsung appears to have been listening. If you recently purchased the Samsung Galaxy S III and wish it looked like this, let us know in the comments below.

samsung-ativ-s-630 samsung-ativ-4 samsung-ativ-3 samsung-ativ-2 samsung-ativ-1

Via: Windows Team Blog

Source: Samsung Mobile

Taylor is the founder of Android and Me. He resides in Dallas and carries the Samsung Galaxy S 4 and HTC One as his daily devices. Ask him a question on Twitter or Google+ and he is likely to respond. | Ethics statement

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  • triangle

    Are you certain that it is made of aluminum? It looks like it could be plastic with the metallic finish that is used on the GS3 phones.

    I would love aluminum to be added to the Galaxy line of phones, but more than that, it would be nice to have a great design along with a premium fit and finish.

    • theviper21

      I agree, it would be nice for once to be able to buy a phone and not have to worry about putting a protective case around it.

      • ddpacino

        ALLLL of my ‘plasticky’ Samsung devices hold up like soldiers. I don’t know what the problem is.

        • clocinnorcal

          Right?! I thought I was the only one that preferred unbreakable plastic over easily dented aluminum.

        • Ken Marshall

          Exactly! Seriously the aluminium will be dented as soon as its dropped! Plastic flexes!

          i have dropped my GNex about 5 times and could not believe it had zero damage!
          Seriously do hold up like soldiers!
          But I will admit aluminium does ‘look’ nice.

          • ari-free

            There’s a huge market for a phone that looks nice. I can mock them for superficiality but I can’t deny that it would be a good thing for android if it came in a really nice, shiny phone.

        • GeorgeV

          It doesn’t have to be aluminum, but I really wish they’d use at least machined polycarbonate, like in the HTC One X. It’s sooo much better than the regular plastic that Samsung is using.

      • dVyper

        Even if it were aluminium, that doesn’t mean that it’s scratch proof. Depending on the quality of the finish it could just as easily look weathered after heavy use.

      • ari-free

        All aluminum gives you is a nice shiny phone you can show off to your friends but won’t last if you actually use it.

    • http://androidandme.com Taylor Wimberly

      Some of the close up pics show scratches on the back of the case. It looks metal to me, but I have read mixed reports from people who played with the phone in Berlin. Some said it was real aluminum and others said it felt like plastic.

      • jonathan3579

        Here’s a video showing the phone next to a Galaxy S3. The guy removes the back cover (which surprisingly is plastic) and shows the removable battery and SD card slot. I hope the other parts of the phone are a metal of some sort.

    • mahmut-al-dhabu mansir

      Hidden due to low comment rating. Click here to see.

      • Alex

        If you’re going to be a troll get you facts straight, I was the first iPhone “2g” and who cares

    • SimonSays

      Yes, both the chassis and the physical buttons are made of aluminum.

      I love that Samsung is moving away from their “cheap” looking high-end phones and moving towards something more attractive.

  • crunchybutternut

    Build quality has been one of the things I have missed from HTC since I switched to the SGS2. Although, even with the plastic construction, this phone has been pretty durable, surviving a couple of decent falls onto concrete.

  • theviper21

    Love the look of it, just wish it was an Android! I can’t see Windows phone 8 really making any big impact on Droid/iOS sales, but I’m always a fan of new offerings.

  • MyMilan

    It’s a beautiful looking phone that’s for sure. Wish the GS3 looked that sexy.

  • Nate B.

    It looks nice but without a unique design like a slight curve like the Nexus, it doesn’t look to appealing in my opinion. It’s one thing to have awesome ass material, but it the actual design of the phone, the organics, shape needs to be unique. Iconic.

  • sknoslo

    I know Apple doesn’t give a shit about Windows Phone, but man, Samsung really doesn’t learn does it? That looks even more like an iPhone than any Android device they’ve ever made.

    • Inquizitor

      Oh come on, people, are you seriously going to downvote this comment because it’s negative. You may not like it, but it’s the truth. The front of that phone looks shockingly like the iPhone, complete with the one hardware button, the all-black glossy front, the uniform rounded corners and the metal rim. I wasn’t happy Apple won the case, but this is pretty damn shameless. I love my Galaxy Nexus because it’s a UNIQUE phone, with an original hardware design that I prefer to the iPhone. I realize it’s not their fault, they were working on it long before the verdict. But still, man….

      • clocinnorcal

        I think there is an iphreak down voting everyone since the Sammy Vs Apple thing last week.

      • sknoslo

        As I posted it, I was kind of expecting to get down-voted into oblivion, I’m actually surprised it’s been hovering around even. It doesn’t take a genius to see that Samsung was trying to piggyback off of Apples success with the first iteration of the Galaxy S (and even some variants of the GSII, including the T-Mobile SII which I own). I don’t know why Android fans are so sensitive about this. Yeah Apple is a douchey company and they aren’t really innovators in anything except advertisement, lying, and patenting, but that doesn’t change the fact that Samsung blatantly tried to the mimic the iPhone in both hardware and UI.

      • NotRelevent

        Even the nexus has the glossy black front and uniform round corners.

        • ugh

          You are blind. The Nexus looks nothing at all like any of Apple’s iDevices. It is unique in almost every way.

      • twig

        The iPhone doesn’t have a patent on button placement nor a all-black glossy front. Those are common things… perhaps its just about having a clean face. In which Samsung’s name is right there – perfectly visible. The rounded corners is ludicrous. Do you want a sharp cornered device that can potentially harm you? I certainty don’t!

  • jason h

    Naw the durability/functionality of plastic surpasses the fashion statement of metal for me. I don’t want a phone like an iphone that breaks when dropping.

  • Richard Yarrell

    Hidden due to low comment rating. Click here to see.

  • Robert

    Looks great, but I’d be lying if I said I want enjoying the lightness of my galaxy S3 compared to some of my other phones (droid, Rezound). I was skeptical before I received it, but I really like the way my GS3 looks.

  • Ryan F Cannon

    Looks exactly like an iphone. Think this will cost Samsung another billion?

    • Nahaha

      Say, if it is so much like an iphone, why don’t you buy a better “iphone.” :D

  • Neeraj

    More detailed specifications of the mobile can be found here

    http://www.digitalsensus.com/2012/08/Samsung-ATIV-S.html

  • Nagateja

    People wanting windows phones and not going with Lumia series is a Suicide..Perfect Suicide

    • orangestrat

      They’re all the same, what’s the difference?

      • Bpear96

        Not really Nokia has tons of exclusive features, and Nokia has gotten pretty cozy with Microsoft lately

  • Scott

    In the video he says “metallic” and it looks shiny in the light. I think it looks like a great design, wouldn’t have minded aluminum on my Galaxy Nexus but Samsung’s plastic isn’t bad at all.

  • John Patrick

    An aluminum device sounds good at first but there are lots of drawbacks. As someone who’s owned aluminum phones and PDAs I can tell you that they scratch, sometimes very noticably depending on the finish and they dent.
    Because of the light-gauge materials used to keep device weights low, the cases often dent as opposed to many plastics that just sort of deform under stress and snap back.
    IMHO the best case or housing is unpainted plastic or polycarbonate that is the same color material ;all the way through’ so that if scuffed or scratched you could sand/polish the marks to eliminate them..

  • Saif

    They should make the Nexus with Aluminum body

  • kazahani

    That phone just made me go 8===D~~~~

  • orangestrat

    It looks great. Its a shame nobody is going to buy any of them

  • gg

    I don’t care what it’s made of as long as it s battery is 4000+mah. I only heard i phone users and phone reviewers get vocal about aesthetics. Most Droid users i know just want a battery that will let them enjoy their phones all day. Don’t understand why it’s do hard to fit good batteries. Surely the sales are there. The RAZR Maxx was verizons top seller, despite Samsung supposedly superior hardware.

  • Nathan D.

    Why are you giving windows phones the aluminum body headsets? A lot of people want that kind of well built craft in one of their Samsung phones.

  • Ordinary black criminal

    Is this the new iPhone? Looks like the megaseller iPhone. Apple will sue tham rice eaters again lol

  • Bo

    unfortunately Apple has a patent on building phones out of non-plastic. So anything not built of plastic, they already own.

  • Bpear96

    Matte polycarbonate like on the HTC one x looks nice and feels nice to me. And is pretty durable. The s3 is just to glossy, which only looks nice if perfectly clean

  • Esoth

    Aluminium would make their Galaxy range feel more premium, that’s for sure. The design is a step back, in my books. This looks almost exactly the same as the original Galaxy S.

  • Nitrogen

    semsang y u do dis? My first thoughts when I saw this phone, hopefully Samsung will make one for Androidians too :)

  • sts_fin

    The ATIV’s backpanel is not Aluminium its the same Hyperglazed material as the Titanium Note 2. I got to get a closer look at it at IFA’s Media Lounge :)

  • Bpear96

    You can buy aluminium backings for the Galaxy S III and some other phones. http://www.ebay.com/itm/Aluminum-Metal-Battery-Door-Back-Cover-Samsung-Galaxy-S3-S-III-i9300-Silver-/221059446711?pt=PDA_Accessories&hash=item33782b77b7 I had one on my S2 it looks nice, signal wasnt effected much, GPS did seem to take a little longer to lock on though. But like others are saying it wasnt long until it got dented..

  • Eli Gaffke

    I loved all my old phones that were aluminum. They stayed cooler better, felt stronger. What I liked that I saw, was the dedicated hard camera on the side. Loved that on my droid X.

  • DroidPower

    interesting that they are doing this with a windows phone first, wonder if this’ll be incorporated into the next GS…

    and, what happened to the rumors about ceramic backing? Hopefully we’ll see some of those soon too.

  • njcoutinho

    Beautiful ! I like a phone that feels solid in your hands like the iPhone . The Samsung phone feel very light like its not there at all . Well that’s not to say that they are made of cheap plastic , The S3 is solid like a rock

  • Bgor

    Its a good way to hv aluminum casing for change.
    I definitely support this modification.casing the c

  • jewa

    I really love this. Kudos.

  • John Agwazim

    This is great. I really love this. Thumbs up!!!!!!!!!!!!!!

  • Balaram Vineeth Venugopal .P

    Looks better than the s3.

  • Amanda

    It’s a very nice looking phone, but it’s probably plastic that looks like aluminum. I’ve had a couple aluminum phones & they were strong, durable, & lasted a long time. I always feel a little more comfortable when I can feel my phone in my pocket.

  • Yamada

    I love you Samsung!!! when it comes to technology you can always rely on the Asians.

  • dan

    How about Kevlar and carbon fibre like the razr!!!

  • dan

    Galaxy Victory 4g let l300 clone

  1. Are you certain that it is made of aluminum? It looks like it could be plastic with the metallic finish that is used on the GS3 phones.

    I would love aluminum to be added to the Galaxy line of phones, but more than that, it would be nice to have a great design along with a premium fit and finish.

    • I agree, it would be nice for once to be able to buy a phone and not have to worry about putting a protective case around it.

      • ALLLL of my ‘plasticky’ Samsung devices hold up like soldiers. I don’t know what the problem is.

        • Right?! I thought I was the only one that preferred unbreakable plastic over easily dented aluminum.

        • Ken MarshallGuest 3 years ago

          Exactly! Seriously the aluminium will be dented as soon as its dropped! Plastic flexes!

          i have dropped my GNex about 5 times and could not believe it had zero damage!
          Seriously do hold up like soldiers!
          But I will admit aluminium does ‘look’ nice.

          • ari-freeGuest 3 years ago

            There’s a huge market for a phone that looks nice. I can mock them for superficiality but I can’t deny that it would be a good thing for android if it came in a really nice, shiny phone.

        • GeorgeVGuest 3 years ago

          It doesn’t have to be aluminum, but I really wish they’d use at least machined polycarbonate, like in the HTC One X. It’s sooo much better than the regular plastic that Samsung is using.

      • Even if it were aluminium, that doesn’t mean that it’s scratch proof. Depending on the quality of the finish it could just as easily look weathered after heavy use.

      • ari-freeGuest 3 years ago

        All aluminum gives you is a nice shiny phone you can show off to your friends but won’t last if you actually use it.

    • Some of the close up pics show scratches on the back of the case. It looks metal to me, but I have read mixed reports from people who played with the phone in Berlin. Some said it was real aluminum and others said it felt like plastic.

      • Here’s a video showing the phone next to a Galaxy S3. The guy removes the back cover (which surprisingly is plastic) and shows the removable battery and SD card slot. I hope the other parts of the phone are a metal of some sort.

    • mahmut-al-dhabu mansirGuest 3 years ago

      Hidden due to low comment rating. Click here to see.

      • AlexGuest 3 years ago

        If you’re going to be a troll get you facts straight, I was the first iPhone “2g” and who cares

    • SimonSaysGuest 3 years ago

      Yes, both the chassis and the physical buttons are made of aluminum.

      I love that Samsung is moving away from their “cheap” looking high-end phones and moving towards something more attractive.

  2. Build quality has been one of the things I have missed from HTC since I switched to the SGS2. Although, even with the plastic construction, this phone has been pretty durable, surviving a couple of decent falls onto concrete.

  3. Love the look of it, just wish it was an Android! I can’t see Windows phone 8 really making any big impact on Droid/iOS sales, but I’m always a fan of new offerings.

  4. It’s a beautiful looking phone that’s for sure. Wish the GS3 looked that sexy.

  5. It looks nice but without a unique design like a slight curve like the Nexus, it doesn’t look to appealing in my opinion. It’s one thing to have awesome ass material, but it the actual design of the phone, the organics, shape needs to be unique. Iconic.

  6. I know Apple doesn’t give a shit about Windows Phone, but man, Samsung really doesn’t learn does it? That looks even more like an iPhone than any Android device they’ve ever made.

    • Oh come on, people, are you seriously going to downvote this comment because it’s negative. You may not like it, but it’s the truth. The front of that phone looks shockingly like the iPhone, complete with the one hardware button, the all-black glossy front, the uniform rounded corners and the metal rim. I wasn’t happy Apple won the case, but this is pretty damn shameless. I love my Galaxy Nexus because it’s a UNIQUE phone, with an original hardware design that I prefer to the iPhone. I realize it’s not their fault, they were working on it long before the verdict. But still, man….

      • I think there is an iphreak down voting everyone since the Sammy Vs Apple thing last week.

      • As I posted it, I was kind of expecting to get down-voted into oblivion, I’m actually surprised it’s been hovering around even. It doesn’t take a genius to see that Samsung was trying to piggyback off of Apples success with the first iteration of the Galaxy S (and even some variants of the GSII, including the T-Mobile SII which I own). I don’t know why Android fans are so sensitive about this. Yeah Apple is a douchey company and they aren’t really innovators in anything except advertisement, lying, and patenting, but that doesn’t change the fact that Samsung blatantly tried to the mimic the iPhone in both hardware and UI.

      • NotReleventGuest 3 years ago

        Even the nexus has the glossy black front and uniform round corners.

        • ughGuest 3 years ago

          You are blind. The Nexus looks nothing at all like any of Apple’s iDevices. It is unique in almost every way.

      • twigGuest 3 years ago

        The iPhone doesn’t have a patent on button placement nor a all-black glossy front. Those are common things… perhaps its just about having a clean face. In which Samsung’s name is right there – perfectly visible. The rounded corners is ludicrous. Do you want a sharp cornered device that can potentially harm you? I certainty don’t!

  7. jason hGuest 3 years ago

    Naw the durability/functionality of plastic surpasses the fashion statement of metal for me. I don’t want a phone like an iphone that breaks when dropping.

  8. Hidden due to low comment rating. Click here to see.

  9. RobertGuest 3 years ago

    Looks great, but I’d be lying if I said I want enjoying the lightness of my galaxy S3 compared to some of my other phones (droid, Rezound). I was skeptical before I received it, but I really like the way my GS3 looks.

  10. Ryan F CannonGuest 3 years ago

    Looks exactly like an iphone. Think this will cost Samsung another billion?

  11. NeerajGuest 3 years ago

    More detailed specifications of the mobile can be found here

    http://www.digitalsensus.com/2012/08/Samsung-ATIV-S.html

  12. NagatejaGuest 3 years ago

    People wanting windows phones and not going with Lumia series is a Suicide..Perfect Suicide

  13. ScottGuest 3 years ago

    In the video he says “metallic” and it looks shiny in the light. I think it looks like a great design, wouldn’t have minded aluminum on my Galaxy Nexus but Samsung’s plastic isn’t bad at all.

  14. John PatrickGuest 3 years ago

    An aluminum device sounds good at first but there are lots of drawbacks. As someone who’s owned aluminum phones and PDAs I can tell you that they scratch, sometimes very noticably depending on the finish and they dent.
    Because of the light-gauge materials used to keep device weights low, the cases often dent as opposed to many plastics that just sort of deform under stress and snap back.
    IMHO the best case or housing is unpainted plastic or polycarbonate that is the same color material ;all the way through’ so that if scuffed or scratched you could sand/polish the marks to eliminate them..

  15. SaifGuest 3 years ago

    They should make the Nexus with Aluminum body

  16. That phone just made me go 8===D~~~~

  17. It looks great. Its a shame nobody is going to buy any of them

  18. ggGuest 3 years ago

    I don’t care what it’s made of as long as it s battery is 4000+mah. I only heard i phone users and phone reviewers get vocal about aesthetics. Most Droid users i know just want a battery that will let them enjoy their phones all day. Don’t understand why it’s do hard to fit good batteries. Surely the sales are there. The RAZR Maxx was verizons top seller, despite Samsung supposedly superior hardware.

  19. Why are you giving windows phones the aluminum body headsets? A lot of people want that kind of well built craft in one of their Samsung phones.

  20. Ordinary black criminalGuest 3 years ago

    Is this the new iPhone? Looks like the megaseller iPhone. Apple will sue tham rice eaters again lol

  21. BoGuest 3 years ago

    unfortunately Apple has a patent on building phones out of non-plastic. So anything not built of plastic, they already own.

  22. Matte polycarbonate like on the HTC one x looks nice and feels nice to me. And is pretty durable. The s3 is just to glossy, which only looks nice if perfectly clean

  23. Aluminium would make their Galaxy range feel more premium, that’s for sure. The design is a step back, in my books. This looks almost exactly the same as the original Galaxy S.

  24. NitrogenGuest 3 years ago

    semsang y u do dis? My first thoughts when I saw this phone, hopefully Samsung will make one for Androidians too :)

  25. sts_finGuest 3 years ago

    The ATIV’s backpanel is not Aluminium its the same Hyperglazed material as the Titanium Note 2. I got to get a closer look at it at IFA’s Media Lounge :)

  26. You can buy aluminium backings for the Galaxy S III and some other phones. http://www.ebay.com/itm/Aluminum-Metal-Battery-Door-Back-Cover-Samsung-Galaxy-S3-S-III-i9300-Silver-/221059446711?pt=PDA_Accessories&hash=item33782b77b7 I had one on my S2 it looks nice, signal wasnt effected much, GPS did seem to take a little longer to lock on though. But like others are saying it wasnt long until it got dented..

  27. Eli GaffkeGuest 3 years ago

    I loved all my old phones that were aluminum. They stayed cooler better, felt stronger. What I liked that I saw, was the dedicated hard camera on the side. Loved that on my droid X.

  28. interesting that they are doing this with a windows phone first, wonder if this’ll be incorporated into the next GS…

    and, what happened to the rumors about ceramic backing? Hopefully we’ll see some of those soon too.

  29. Beautiful ! I like a phone that feels solid in your hands like the iPhone . The Samsung phone feel very light like its not there at all . Well that’s not to say that they are made of cheap plastic , The S3 is solid like a rock

  30. BgorGuest 3 years ago

    Its a good way to hv aluminum casing for change.
    I definitely support this modification.casing the c

  31. I really love this. Kudos.

  32. John AgwazimGuest 3 years ago

    This is great. I really love this. Thumbs up!!!!!!!!!!!!!!

  33. AmandaGuest 3 years ago

    It’s a very nice looking phone, but it’s probably plastic that looks like aluminum. I’ve had a couple aluminum phones & they were strong, durable, & lasted a long time. I always feel a little more comfortable when I can feel my phone in my pocket.

  34. YamadaGuest 3 years ago

    I love you Samsung!!! when it comes to technology you can always rely on the Asians.

  35. danGuest 3 years ago

    How about Kevlar and carbon fibre like the razr!!!

  36. danGuest 3 years ago

    Galaxy Victory 4g let l300 clone