Android and Me

HTC steps out of the tablet business, will continue to watch the market very closely

2 years ago 28

Android fans holding out for a new Android tablet from HTC will be disappointed to hear that the company does not have plans to release any tablets in the near future. While talking about HTC’s tablet strategy, Jeff Gordon, HTC’s global online communications manager said “It was a great learning experience for us, and they definitely met expectations.”

The HTC Flyer, EVO View 4G and Jetstream offered a unique user experience with HTC’s Scribe pen technology, but sales of the three tablets never took off. Many have speculated that HTC’s tablet woes stem from overpriced devices. If HTC were to jump back into the tablet segment, the company’s approach will have to be pinned down at future point in time. Jeff noted “We’re very much not set on one strategy over another,” while adding “we’re watching that market very, very closely.”

We’d like to take HTC at its word, but we would like to remind you that there are at least two HTC tablet rumors (HTC Nexus 7 competitor and the mysterious 10-inch HTC tablet) which are currently floating around. While we would hate to see HTC completely disappear from the Android tablet space, we can understand why the company is pulling back.

Do you think HTC is making the right decision? How long do you think HTC will sit on the sideline before jumping back into the tablet market with a unique and compelling device?