AT&T today announced that it’s got some new Mobile Share Value plans launching this Sunday, Dec. 8, and the refreshed rate plans actually have some pretty significant differences when compared to the original Mobile Share offerings that launched last year. The most notable change is the addition of a discount for customers not currently enrolled in a contract. Those users will pay only $25 per month for each smartphone attached to a Mobile Share Value plan, which is $15 less than the rate that contract customers will pony up each month. Non-contract customers include those that bring their own hardware, finish their two-year commitment or are signed up for AT&T Next.
AT&T is also making some changes to the data buckets themselves. Some of the plans will remain the same price as before, like the $20/300MB and $70/4GB options, while others will get cheaper. For example, the 6GB plan will drop from $90 per month to $80 per month under Mobile Share Value, while the 10GB option will decrease from $120 to $100. Some plans will increase in price, though, like the 1GB and 2GB plans that’ll be growing $5 to a rate of $45 and $55, respectively. AT&T also plans to add a new 8GB tier that’ll cost $90 per month.
Finally, AT&T plans to add a new option to its Next upgrade program. Under the current setup, customers can get a new phone for $0 down and then spread the cost of the device out over 20 months, with the option to upgrade to another device after 12 months. The new AT&T Next plan will allow consumers to pay off their hardware over a 26-month period, resulting in lower monthly payments. However, these customers will also have to wait 18 months to upgrade again.
Most of the changes that these new plans bring seem pretty nice, especially the cheaper monthly access fees for no contract customers and the fact that those fees will now be standardized across the different data buckets. And while AT&T Next certainly isn’t for everyone, the new 26-month payment plan is at least another choice for consumers, and more choice is always a good thing. The full rundown on the Mobile Share Value plans can be found by visiting AT&T’s promotional page.