Motorola has been tearing it up lately. The Moto X was the first big revolution in the smartphone industry in quite a while, with a very basic approach to software, minor modifications to AOSP to add incredibly useful and unique features and a fully-customizable chassis that you could make your own. The Moto G was a huge step as well, bringing good hardware to the budget market with a price tag of only $180. But what’s next for the company?
Motorola CEO Dennis Woodside has spoken about the future of Moto Maker, or customizing future devices. The rumors of the Moto X were crazy, stating that everything from processor to screen size would be customizable. Instead we got a choice of colors and materials, which is still pretty impressive. However, Woodside says that is exactly what’s next for the premium line of devices: things like screen size and functionality.
On the more premium side we’re pushing more customisation. Today you have colours and beginning of materials but you don’t have screen size and you don’t have functionality and we’re going to bring all that in in the next year or so.Dennis WoodsideMotorola
Motorola is also planning on taking another step towards the budget market. The $180 Moto G was a huge accomplishment, but Woodside wants to take things a step further by creating a $50 smartphone.
In much of the world $179 is a lot of money so there’s a big market at a price point of less than $179. We’re going to look at that and just delivering on that value promise is super important. I mean why can’t these devices be $50? There’s no reason that can’t happen so we’re going to push that.Dennis WoodsideMotorola
The prospect of a $50 smartphone that’s actually usable is almost unbelievable but very exciting at the same time, and the fact that Moto Maker will be expanded to hardware specifications is every nerd’s dream. What do you think of Motorola’s future plans? Are they the future king of Android, where Samsung is going in a very anti-consumer direction? Leave a comment!