Jul 07 AT 1:12 PM Anthony Domanico 11 Comments

Borders launches eBook Android application for Android 2.0+ users

The eBook train is a rollin’ in recent weeks, as Borders has just announced the release of an eBook Android application for its newly launched eBook service, powered by Kobo. The summer of 2010 will likely go down (in my mind anyway) as the summer of eBooks, as the Border’s release comes right on the heels of Amazon’s Kindle and Kobo’s standalone eBook reader applications.

I’m all for choice when it comes to eBook reader applications, as the more apps there are, the more book offerings there are likely to be. The Border’s eBook application is likely to bring with it a strong selection of ebooks from Border’s library and will likely be a solid addition to the Android ebook repertoire.

If you’re into eBooks on your Android phone, I’d encourage you to head over to the market (or scan the QR code above) and check out the Border’s eBooks application. After all, if you don’t like it, there are plenty of other choices for your eBook reading pleasure. The Borders application is available in the U.S. only and for Android 2.0 and above.

Source: Borders

Anthony loves all things technology, from hardware to apps and games. You can connect with him via Google+ or Twitter by clicking one of the fancy doo-dads above.

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  • http://www.examiner.com/x-57218-SF-Google-Android-Examiner Joe A.

    I downloaded the app today, but I’m running Android 1.6 only, so apparently doesn’t require 2.0.

    • http://adomanico01.blogspot.com/ Anthony Domanico

      Interesting. Their website clearly states 2.0 only.

      Get the Android app
      Follow these simple instructions to add
      the app to your Android phone.

      1. Open the Android Market on your
      Android phone.
      2. Search for “Borders eBooks”.
      3. Select the icon for the Borders eReader app.
      4. Touch the Install button to download
      the application to your phone.

      Supported Android Operating Systems: OS 2.0 and higher

  • http://Website sonicaholic

    I personaly like wordplayer twined with calibre on my pc allows me to add any ebook of any format to my android device. :D

  • http://Website astrodomine

    Is it just me or you guys have also noticed the similarity in kobo and borders app…

    • http://adomanico01.blogspot.com/ Anthony Domanico

      I suspect they’re the same apps, branded differently and pointed toward different libraries. I even noted in the Kobo eReader launch article that Borders was a primary sponsor of Kobo, so it shouldn’t come as a surprise.

      The entire Border’s ebook store is in conjunction with Kobo.

    • http://Website trent

      I’m pretty sure both the apps & the store are just kobo reskinned…the Borders ebook info page says “powered by kobo” at the bottom.

  • http://brykins.blogspot.com @brykins

    Until eBooks start to be priced realistically (maybe 1/3 the price of a “real” book) they can keep producing different eBook readers and markets and I’ll continue to ignore them.

  • http://Website @my

    I have the Incredible and just downloaded the Border’s eBook reader app. When I went to download a free ebook I got this message “Sorry! We couldn’t bookmark this item for you.”

    Any idea what I am doing wrong?

  • http://Website Caste Faber

    Good luck if you’re waiting for ebook prices from retailers to drop. However, you may not have long to wait if you would consider buying ‘used’ ebooks. http://seclists.org/interesting-people/2010/Mar/142

    ATM the site only offers free ebook conversions (without the necessity of software installation) but insiders have been given a peak to a full-blown used ebook store due to launch later this year.


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