Jan 26 AT 7:42 PM Taylor Wimberly 31 Comments

Qualcomm says Snapdragon phones will be the first with Netflix app

One of the Android application questions I get asked the most is, “When is Netflix coming to Android phones?” In my meeting with Qualcomm at CES, they actually provided an answer.

A representative of Qualcomm told me, “We have been working with Netflix to bring their service for the first time to Android phones. Because of our ability to have very sophisticated SecureMSM and all kinds of layers of security we have been able to get Netflix approval. We meet all of the very stringent security requirements of the studios and we have been working with an OEM to have Netflix come pre-loaded.”

Greg Peters of Netflix said in a blog post last year that security concerns had caused them to delay a Netflix app for Android. “The hurdle has been the lack of a generic and complete platform security and content protection mechanism available for Android.”

We just learned today that Android 3.0 added a pluggable DRM framework that lets applications manage protected content so hopefully this will enable Netflix to become available on all devices in the future.

We still don’t know which handset will come pre-loaded with Netflix, but I guarantee you it will be made by HTC since Qualcomm is heavily invested in them. Expect more details to drop during MWC next month.

Update: I completely forgot that Netflix was spotted on the Verizon LG Revolution at CES. That device features a Snapdragon processor (MSM8x55) so I was right about Qualcomm, but wrong about the first phone being HTC.

Via: Netflix Blog

Taylor is the founder of Android and Me. He resides in Dallas and carries the Samsung Galaxy S 4 and HTC One as his daily devices. Ask him a question on Twitter or Google+ and he is likely to respond. | Ethics statement

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  • http://Website Stang68

    Well shit. That sucks for the millions of Moto Droid-lineup users. I’m sure someone will just hack the APK, though, right?

    • http://Website Techrocket9

      That depends on how the security is implemented. The easiest way I can see would be to compile the app to a snapdragon binary. That would only physically be able to run on snapdragon cousin.

      • http://Website Texhrocket9

        *cpus (gingerbread keyboard aurocorrect fail, kinda like it corrects irc to orchestra)

  • http://Website Name (required)Steve T

    This is complete bullshit guys. CARRIERS and OEMS are really destroying Android. iPhone is starting to look better everyday.

    • http://Website DgDeBx

      I am a huge fan of Android and will not be switching to the iPhone, but Steve T makes is right. Google really needs to somehow solve this fragmentation issue. Carriers and OEMs should not dictate which, apps are available to which Android users. The open nature of Android is allowing it to be changed in ways that make it less open to the consumer.

      • http://adomanico01.blogspot.com/ Anthony Domanico

        Unfortunately, I don’t believe carriers or manufacturers can really be blamed for this one. Netflix is demanding higher levels of security because it is being demanded of them by film/TV studios if Netflix is to deliver their content. Sure, Netflix could release an application at any time, and only be able to offer a handful of movies and TV shows vs. the millions it could offer with proper security enabled.

      • http://Website meh

        Fragmentation is a myth created by n00bs with devices that have crappy hardware and are too afraid to root. Equivalent to someone who complains that Crysis sucks because it doesn’t run well on his/her $150 netbook.

        • http://Website agreed

          Down rank this guy all you want but he is correct. Buy a phone for what it can do when you buy it! If you want to do more with you phone you can mod it. But you can’t blame Google for fragmentation. Their business model is not the same as apple’s. Apple produces ONE product and controls every aspect of the hardware and software. On the other hand, Google provides the OS and allows the device manufacturers to and software developers use it. This is exactly what Microsoft does with Windows, but you don’t see people demanding that Dell update their old Vista machine to Windows 7.

          • http://Website DgDeBx

            The Microsoft/Dell analogy to Android is not really valid because owners of Dell computers can opt to purchase Windows 7 while maintaining an official (and warrantied) build. Android owners do not have this option.

          • http://Website agreed

            @ DgDeBx

            By over analyzing my analogy you completely missed the point. The point was that if you want a new version of an OS you have to get up off your ass and do it yourself. Whether that be purchasing and installing an official build (windows) or rooting and flashing a custom ROM (android), YOU are taking the initiative to improve your device. Not waiting around and demanding an update for free. If having the latest version of the OS is a priority for you then buy a nexus phone or a phone that the dev community will support. Fragmentation is not a problem, its just something people used as an excuse to bitch because they expect everything to be handed to them. You get what you pay for, don’t expect anything more to be handed to you.

  • http://Website Scorpio

    Well yeah, because its in so high demand, you know someone at xda will start the hacking. I dont think itll take long for netflix to come to all devices after its initially released for any android device.

  • http://Website Matthew

    Hell Yeah! HTC is the best manufacture of Android phones. HTC sense is the best UI other than Vanilla. Blur is wack and TouchWiz is too. HTC will have better processors soon. They never leave there customers in the dark i.e. samsung with updates. HTC made the first Android phone, Nexus One and the first 4g phone. why not have also make the first Android phone with Netflix. HTC Never Fails!!!

  • http://Website Meh

    Just watch Netflix on your computer or TV. I don’t see the big deal of having netflix on a 3 to 4 inch device.

    @Steve T, nothing is stopping you to go to iPhone ;) Have fun with the tricycle… http://www.funaha.com/images/mac-vs-pc.jpg

    • http://Website Mariodroid

      I agree with you. However, I would like to have an official Netflix app only to have access to my queues and look at movie trailers. Is that a lot to ask for?

      • http://Website JaylanPHNX

        Check out Queue Manager. It requires adobe air, but works great for everything but streaming.

    • http://Website Ryan

      Really? The obvious answer to your question is that many of us would like to be able to watch movies while traveling, stuck in a boring spot, avoiding wives, etc…

      • http://Website Meh

        You know there are few Flash sites that have movies, if you know what I mean (and I don’t mean pr0n).

      • chief113

        Haha. Avoiding wives. How about avoiding having to watch Doro and Kai Lan?

  • ayocuz

    That’s what’s up I’ll be getting rid of direct tv $8.99 is a lot better than $110.00 a month fo sho.

  • http://Website brianadfl

    Sux because hummingbird is a better processor. And samsung phones have that and better screens.

    • http://Website ian

      I completely agree the hummingbird is a boss. Unfortunately samshit and there never ending quest for the best hardware and software experience has ruined there the beastliness of the galaxy s

    • http://Website watbetch

      Well the Galaxy S phones will be able to run Hulu Plus.. I prefer Hulu Plus on the go. I’ll take new episodes over Netflixes stale streaming library anyday.

      • http://Website RockinEvo

        Im excited to see Netflix sticking to their word once google handled what they had to on their end. I agree Netflix library is good but not that impressive but the ability to watch movies on the go will always be a plus (depending what battery you have and if your constantly streaming over wifi) So its nice to have it come to Android one less thing to hear from those Wm,and ios customers

      • chief113

        I tried Hulu Plus. What’s with all the commercials. I thought it sucked.

  • http://Website James D

    What a coincidence… I flip on CNBC today to hear that Qualcomm and Netflix stocks are rising tremendously… Ding-ding-ding!

  • http://Website youngcarter

    so what about us with the scorpion processors?

  • http://Website Mauricio

    not sure why your getting negative ratings. You have a very valid point. i know att, tmobile and sprint (not sure about verizon) throttle your data speeds after a certain point like 5gb or so. So playing a movie is gonna suck after the first few days of the billing cycle. Unless you have wifi nearby its gonna be tough.
    a typical 2 hour movie is approx. 1.2 gb add it daily data use after acouple days you’ll be throttle to dial-up data speeds

  • http://Website James

    Netflix was always a big part of my entertainment, but the limited selection of media always bugged me. I knew there were more features out there, so I began hunting. I have since been using the DISH Remote Access app along my DISH Network employee account to stream live TV, DVR recordings, and on demand content.

  • http://smartphonesentry.com Tony

    If you’re interested in learning more about security and privacy issues related to mobile devices, stop by SmartphoneSentry.com, a new blog focusing specifically on how to protect yourself and your privacy while using the mobile web.