May 15 AT 9:28 AM Nick Gray 22 Comments

HTC Desire C announced – delivers Android 4.0, NFC and a 5MP camera on a budget


The HTC Desire C is official. HTC’s new entry-level Android 4.0 handset features a 3.5-inch HVGA (320 x 480) display, 600 MHz Qualcomm processor, 512 MB of RAM, 4 GB of internal storage, microSD card slot, 5 megapixel camera, Beats Audio, and a 1,230 mAh battery. For those who want to make sure they have the latest technology on their entry-level phone, HTC is also offering an NFC enabled version of the HTC Desire C. The phone will be available in white, black and red once it shows up in stores sometime in June.

The off-contract price for the HTC Desire C is set at £169.99, but UK service providers like T-Mobile, Orange and Three will be giving the phone away for free with plans starting at £15.50 per month.

While the HTC Desire C may aesthetically look like the HTC One series, the handset does not feature a dedicated imaging chip and the advanced performance of the One series. HTC has not announced any plans of bringing the HTC desire C to the U.S. market, but we wouldn’t be surprised if the phone showed up on regional carriers in the next few months.

What do you think of the HTC Desire C? Does the world really need another entry-level Android device?


Show Press Release


New HTC Desire C — brilliant, entertaining and well connected
LONDON, UK – 15 May 2012 – Following on from the successful launch of the HTC One series, HTC, a global designer of smartphones, today unveiled its latest phone, the HTC Desire C. Featuring Beats Audioâ„¢ technology, this premium designed, yet affordable smartphone, allows you to hear your music just as the artist intended. The HTC Desire C also enables you to easily manage your professional and personal lives and share the moments that shape them.
Available in red, white and black, and coming with HTC Sense 4.0 integrated with Android 4.0 (Ice Cream Sandwich), the HTC Desire C is great as a first smartphone or for those upgrading from an existing one. Packing a powerful battery and offering access to thousands of apps, games, music and movies — available through Google Play — you will always be connected and entertained whether at work, home or on the move.
“Listening to music is one of the most popular things people use their phones for, so it’s more important than ever that we deliver the power and emotion artists capture in the studio,” said Jason Mackenzie, President, Global Sales and Marketing for HTC Corporation. “The HTC Desire C offers customers excellent design, easy access to content and fast connectivity — making it the perfect all round device.”
Authentic sound without compromise
The HTC Desire C features a powerful, yet rich studio-quality sound experience that is enabled through the combination of optimized Beats Audio and amazing hardware. This integration enables a rich, clear audio experience to customers no matter if they’re listening to music or playing a game.
Premium design taken to a new level
Combining a durable metal frame with precision engineering, the HTC Desire C is ideal for those who want a premium-designed phone. Boasting a micro-drilled earpiece for sharp in-call sound, hyper-viewing angle display and metal camera bezel, this compact smartphone offers an unrivalled level of design and user-experience for its class.
Designed for sharing
Packing the latest mobile technology into a neat, eye-catching design, HTC Desire C’s vibrant 3.5-inch HVGA screen makes it easy to browse the Web, view photos or connect with friends and family. If you like to share personal experiences with your social network, HTC Desire C’s 5 megapixel camera and instant sharing capabilities will allow you to post any moment, seconds after it was captured.
Through HTC Desire C’s deep integration of Dropbox and 25GB of free online space, you also have the freedom to securely back-up, browse and share thousands of photos, videos and documents, whether stored locally or in the cloud.
Ensuring that HTC Desire C keeps pace with new mobile services as they become available there is also an NFC variant of this model, allowing users to make payments or access information and offers.
Nick is a tech enthusiast who has a soft spot for HTC and its devices. Nick joined the Android and Me family in the summer of 2010.

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  • thaghost

    Well, at least this is a stylish entry level phone so i say yes.

  • Conan Kudo

    I think the entry level specs marker needs to go up. 600MHz single core processor and 512MB of RAM for Android 4.0 and Sense 4 is a recipe for disaster. At a bare minimum, 1GHz should be required.

    • SGB101

      very stylish, to under powered, and at 165ppi, tat screen will look bad, worse screen than the wildfire s.

      and the desire was top end, i loved my desire, and just this feels wrong, to muddy a great name.

      plus- what happened to the ‘One’ series, 3 phones, top, mid, entry, were making it simple. bull shit htc, there must be 4 One Xs , there no doubt be more than one One S, and V, now desires, what next??? this is just so simple htc!!! glad i have a degree.

    • dVyper

      Rubbish. For a user uninterested in performance 600 will easily be plenty for their needs.

      • Derek

        Agreed. The new Sense 4.0 is much less of a resource hog.

  • LittleGreenDude

    I hate to say this, but, that thing is more stylish than the siii.

    • Nick Gray

      I’ll have to agree with you on that.

      • LittleGreenDude

        Its kinda sad that Sammy couldn’t make there flagship look better than an entry level HTC.

        • SGB101

          he he he

      • LittleGreenDude


  • Adryan maldonado

    Does the world need another entry level android phone? Well it does need entry level phones like this. I mean for a budget phone where you get ics which some of the much more higher end phone’s don’t even have (pretty much every OEM is guilty of this)and while nfc hasn’t quite taken off but I think if everyone has access to it then it surely will. So yes we need more budget phones that are treated as budget phones. Although I’m slightly concerned about the processor but maybe ics will play nice with it.

  • Nebsif

    lol a new HTC device announced each week.. just like last year, yawn.

  • skugern

    Another phone with NFC is a good thing in my book, even if it is entry level.

  • fatspirit

    Junior phone has NFC, senior – doesn’t… Probing or mismarketing? Anyway, this phone looks good, much better than Explorer.

  • VS

    I’m running the leaked ICS build of HTC Sense 3.6 on an Amaze 4G and, just the OS / Sense UI, usually is gobbling up 450MB of 830 MB of RAM (the true 1GB amount).

    This is a big improvement from Sense 3.0 (God, that was a RAM hog) but for something that has gross 512MB, it wont leave much for multitasking of actively running apps (Android will be working overtime to make sure that unused apps are promptly killed behind the scenes).

    Just FYI.

  • Scott

    Oh good lord, someone get this man a giant box of tissues and maybe some tampons. WAAAA!!! Something I knew was going to happen, happened!!

  • Nathan D.

    It like an upgraded version of original mytouch , which was a great entry phone for people’s kids. Also funny that this phone looks better then the GSIII.

  • Linto @

    Android Ice Cream Sandwich + Low Budget + NFC is always an eye catching package.Lets hope this will do wonders fot HTC in the market

  • Alan

    I had one of the original desires and only updated to an SGII becuase it came free (and only lasted 2 months before it drowned ina mild rainstorm!) I went back to the HTC Amaze having given my Desire away. Insurance claim paid enough for me to get the Amaze which is really more than I need.

    The HTC phones are the best in my opinion and I am sure there is a market for a “cheaper” version. Not everyone wants it cluttered with facebook,Twitter and all the other “Bumpf” the manufacturers and carriers insist on installing. If they stripped the preloaded stuff back to basics and allowed users to load any frills themselves I think a phone like this would do everything I need

  • myandroid99

    its funny that this has the same screen size as the iPhone, yet its considered a low budget phone

  • pjax

    whatever happened to the “One Series” streamlined lineup? what happened to less quantity more quality?

    One X, One XL, One S, One V, Evo 4G, Desire C
    and we’re not even halfway through the year

  • Zaska

    Well… i like my own original desire more than this ;)