May 16 AT 3:44 PM Dustin Earley 7 Comments

Google’s new Glass lead will make wearables cool

Ivy Ross

Let’s face it, Google Glass has an image problem. I’m not talking about the quality of the hovering display the device uses, I’m talking about its cool-factor. Despite being featured in sporting events, fashion shows and more, there’s still an undesirable stigma attached to wearing a computer on your face. Now that Glass is open to everyone, it’s time for Google to fix that. Enter: Ivy Ross, Google’s new head of Google Glass.

Just how is Ross going to make Glass a fashionable, cool, desirable product? Look no further than her previous employment to get an idea of the kind of experience she’ll bring to the Google Glass team. In her own words, Ross has worked at, “Calvin Klein, Swatch, Coach, Mattel, Bausch & Lomb, Gap and, most recently, — at the intersection of design and marketing.” With experience in clothing, fashion, art, wearable accessories, design and marketing Ivy Ross looks like the perfect person to lead the new Google Glass charge.

As much as we’d like to see Glass succeed, it might be awhile until the stars align. We can’t help but think that no matter how cool Glass becomes, $1500 is still a lot to swallow. If Ross does her job, by the time prices comes down, Glass will be flying off shelves. We’ll be keeping a close eye on the direction Google Glass takes from here, it could get interesting.

Via: Geek

Source: Google+

Dustin Earley: Tech enthusiast; avid gamer; all around jolly guy.

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  • jdoubleu

    Um, yeah, no. I live in SF and have seen narcissists wearing Google Glass to the gym, to restaurants…. It’s sad, really.

    • hector

      Engage em and ask them -boot or fist? They will take it off, at least in our experience, dealing with these gg spyware criminals. It helps to be in a majority however, they are always single cowards.

      • John Patrick

        gg spyware criminals? WTF? From the looks of things your parents committed a criminal act by conceiving a cretin like you. Oh and that thing about cowards…I suspect it describes you when you’re not posting in a comments forum.
        Unless somebody wearing glass is in your face taking pictures or trying to snap a pic of your wienie from the next urinal just STFU.

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  • edmc

    So trendy, hip and cool! OMG, where is my hipster hat?! I’ve got to get a move on! Time to get downtown and step over some homeless people (one bit my ankle once; can you grok my space man?) to get to the store for the latest version of glass!

    Soon there will be product called google glass, minus the “gl.” It will be the device people use when they bend over and park their heads! And, it’ll be cool because, it’s google.

    Can’t wait until they’re implanting one in my head! OMG! OMG! I know the medical operation will be fun because, it’s google! I know all my friends will be jealous because, it’s google! I know I have nothing to worry about because, its google.

    Yay google! I think I’m gonna…OMG, OMG!!! Uh, whew. I think I need a cigarette.

    The only thing cooler is Apple. I especially love when my Apple hardware becomes (s)crapple (obsolete). Then I feel especially crappie when I have to buy another piece of hardware. Don’t get me started! OMG!

  • The next BIG thing past the wave of GLASS will be….

    The next really BIG item, once GLASS is widespread will be a device that can disable any GLASS device within a 500 meter range. Now THAT device will be worth $1500, perhaps even more !!! Someone please get to KickStarter and start getting the investors in the queue.

  • Bart