HTC has announced its unaudited Q3 results and the quarter looks to have been both good and bad for the manufacturer. While HTC managed to stay profitable in Q3, revenues declined from Q2 2014. The third quarter showed a revenue of NT$41.86 billion (USD$1.37 billion) which is down from Q2′s revenue of NT$65.1 billion (USD$2.13 billion). HTC still managed to make a profit of NT$0.64 billion (USD$209 million), though that’s well down from Q2′s NT$2.3 billion (USD$754 million).
HTC announced several minor devices in Q2 such as a Windows variant of the HTC One (M8) along with two new Desire devices and a new Butterfly device in Asian markets. HTC continues to use cost-cutting measures in order to help boost profits midst declining smartphone sales. In Q4, HTC is expected to announce a new “Eye” line of camera-centric devices as well as a powerful Nexus tablet that should help to keep profits and sales up.
Nonetheless, HTC faces fierce competition in a saturated market with plenty of other companies vying for the top. Hopefully, a combination of cost-cutting measures and new devices will help to restore some of its fortune.