In 2015, Amazon kicked off Prime Day, a whole day for Amazon Prime subscribers to get discounts on a variety of products. The event was even bigger in 2016, and now Amazon Prime Day is one of the biggest shopping days, right in the middle of the year. This year probably won’t be any different.
Amazon has officially announced that Prime Day 2017 will take place on July 11, when it will host deals across a variety of categories, with a huge focus on TVs once again.
Prime Day actually kicks off for Prime subscribers on July 10 at 6:00 PM PT/9:00 PM ET, and lasts for 30 hours into July 11. Amazon says that there will be new deals that pop up as often as every five minutes, so you’ll need to keep tabs on what’s going on a semi-regular basis to take advantage of everything being offered. Prime Day is expanding to 13 additional countries other than the United States: Spain, the United Kingdom, Mexico, Japan, Italy, India, Germany, China, France, Belgium, Canada, and Austria.
Amazon is also putting a big effort into selling products from entrepreneurs and small businesses, with the company saying that upwards of 40 percent of its Lightning Deals that pop up will come from those sources.
Amazon Prime Day 2017 will be a boon for TV sales. Amazon says it will be one of the “largest volume TV deals in history” from the company, and that they will have a “record amount” of inventory to go through.
In all, though, there will be over 20 different themes that shoppers will be able to take note of, including “techies,” “artists,” “pet lovers,” and more. This should make it easier for shoppers to find what they are hoping is on sale. And if you own an Amazon Echo or other Alexa-featuring device, Amazon will be offering specific discounts and deals through those products, too.
Amazon Prime Day 2017′s official landing page already has some discounts for Prime subscribers in place, including a discount on Kindle Unlimited and more. They also have dedicated pages to help people set up reminders, get notifications when something they want is discounted, and more. And if you don’t yet have Amazon Prime, you can sign up for a 30-day trial to get access to the Prime Day deals.
Are you excited for Amazon Prime Day 2017? Did you pick up anything exciting last year?