Dec 07 AT 2:42 PM Taylor Wimberly 3 Comments

Google embraces QR codes with Favorite Places

Our regular readers might have noticed the QR codes we place on posts that talk about applications or games you can download to your phone. They are a helpful tool that makes it easy to launch links on your device without having to type them.

(New to QR? Check out our Fun with QR Codes)

Google announced today that they are sending out window clings with QR codes to the top 100,000 local businesses in the U.S. that have been the most sought out and researched on and Google Maps. They are calling these select businesses Favorite Places on Google and launching a special site to browse them. Users who scan the QR codes will be taken to the businesses Place Page where they can read reviews and get mobile coupons.

From the Official Google Blog:

We plan to periodically send out new waves of window decals to qualifying businesses. If you own or manage a business and were selected as a Favorite Place, you may have already received your decal or, for most of you, it will arrive by mail in the next one to two weeks. If you weren’t selected in this round, your first step is to claim your listing with Google’s Local Business Center for free. That will help us determine that your business information is correct. Then, you can enhance your local business listing by adding enhanced content like photos and videos.

Taylor is the founder of Android and Me. He resides in Dallas and carries the Samsung Galaxy S 4 and HTC One as his daily devices. Ask him a question on Twitter or Google+ and he is likely to respond. | Ethics statement

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  • Lemon

    I reckon a real area for underground marketing is in QR codes. I’ve been meaning to bang stuff up on my local tram stops so people can quickly scan for the next tram times.

  • gift ideas

    MIcrosoft having QR-reading technology is one thing, but Google taking the further step of distributing QR-bar code decals to local businesses is really a different thing. Google is trying to brand its local search around local places, whereas MIcrosoft Tag is just code reading technology. I don’t think anyone is claiming that Google has invented the best bar code reader ever.

  • max fadia

    Love qr use it to scan business cards and on the android and me blog to see apps. love what Google is doing.