Dec 04 AT 2:32 AM Taylor Wimberly 17 Comments

Secret Motorola LaJolla could be the cheapest Android phone yet

We have been sitting on this information for awhile, but the pieces are beginning to fall into place.

Motorola recently released the source code for the CLIQ Android phone. Hidden inside the code was mention of several other upcoming Android phones. The usbloader makes specific mention of the Morrison (CLIQ), Motus, and Zeppelin which were revealed in the leaked Motorola roadmap.

Also included was the codename for a brand new Android phone, the Motorola LaJolla. According to Wikipedia, LaJolla is Spanish for “the jewel”. La Jolla is a wealthy seaside resort community in San Diego, CA where Motorola has offices located so that is probably where the codename came from.

As seen in:  /bootable/bootloader/legacy/archive/usbloader/main.c

As seen in: /bootable/bootloader/legacy/archive/usbloader/main.c

After a little more digging, we were able to find the following specs.

  • Qualcomm 7201A Processor (528 MHz ARM11)
  • MAX7359 Keypad
  • Kionix 3-axis accelerometer driver for LaJolla board.
  • Motorola Halo i2c touchscreen (240 x 400)

The most interesting feature of LaJolla was the display which features a 240×400 resolution. That was an unsupported screen size for Android, until today. Google just released the latest Android 2.0.1 SDK which includes support for several new screen sizes. One of the new standards is WQVGA (Widescreen quarter VGA) which has a 240×400 low density screen.

Example of WQVGA 240x400 screen size.

Example of WQVGA 240x400 screen size.

Motorola has been dropping a lot of hints over the last few months that they intend to produce an ultra cheap Android phone.

“Our core strategy really is to take Android and take Android to as low down the feature phone tier, as we possibly can, by bringing in Smartphone features, best of Internet, best of messaging, best of multi-media, best of location services.”

“And we have various different strategies for doing that but without saying whether it is 2010, 2011, whether it’s $200 or $150 or $250, but it’s that kind of a range that we need to deliver to really expand the scope of where Android can play and that’s part of our strategy.”

With its small screen, the LaJolla could be one of these $150-250 devices that Motorola has been alluding to. Current Android phones from Motorola are priced at $399 (CLIQ) and $559 (Droid).

We have seen some very creative designs out of Motorola lately (like the Motus) and the LaJolla might continue that trend. The device driver for the display includes the definition: MDDI_VENDOR_SHARP. A quick search on Google reveals that Qualcomm’s MDDI standard provides a proven solution for the interconnect challenge between the upper and lower clamshell in a flip phone.

No one has produced an Android flip phone, but we have heard some rumors that form factor would eventually show up. I have absolutely no idea what this phone will look like, but it is fun to speculate. Maybe it could look like the Sharp W61SH which also featured the same 240×400 display.

The Sharp W61SH.

The Sharp W61SH.

[Thank you Justin Shapcott for contributing to this article.]

Of course, we could be way off on all of this. If someone wants to fill us in on the LaJolla, hit up our tip line.

Taylor is the founder of Android and Me. He resides in Dallas and carries the Samsung Galaxy S 4 and HTC One as his daily devices. Ask him a question on Twitter or Google+ and he is likely to respond. | Ethics statement

    Most Tweeted This Week

  • http://www.lament.us Jason

    The community is actually 2 words.. La Jolla aka “The Jewel” in Spanish.

  • http://Website marty fingleton

    im begining to not like this. the apple has essentially 2, at most 3 devices it supports, ipod touch, iphone 3g variant and iphone edge. if this type of a device is true, we are seeing android all over the place.

    before android and iphones when was the last time you heard of a cell carrier giving your phone an OS update? never. im really beginning to fear that these phones will come out with android on them and they won’t get upgrades to the newer versions. MAYBE, maybe there will be minor updates to them like what happened to the cliq, but i think its going to fall such that if a phone comes out with android 2.0, you’re stuck with it until your phone melts.

    the best possible scenario i see for this is each carrier has one or two (current great android phone and last gen great android phone) android phones they keep pushing full updates to.

    oh android world, please don’t become bloated and crap :(.

    • JAG

      I think competition is good, Android is the new OS for mobil phones and companies are exploiting it

      • http://Website niagara_view

        I don’t think it’s competition* so much as the point of Android: to be an open and flexible OS. I think it’s great that there is a good chance of getting an Android phone from the maker I want, with the physical features I want, with the carrier I want.

        *The Open Handset Alliance is made up of 50 firms including most big and small name handset manufacturers. While I’m sure there is some competition, I don’t think it’s at the level you imply.

    • sha

      Don’t expect manufacturers to offer 2 years upgrade for free when they sell a $150 phone with razor-thin margins….

      You can’t upgrade dumbphones anyway… so a very low cost Android based phone, only updatable to minor revisions makes sense to me… I’d rather see an Android user buy my app than a Symbian one

  • j_norton

    Just so there’s no confusion, this is pronounced “la hoy-ya” and it’s also where UCSD is located, presumably where many of these fools got their learnin’.

  • http://Website Brian Hanifin

    As someone from San Diego, it is hard for me to understand why they would name a low cost phone after a “wealthy seaside community”. Shouldn’t a phone named after a wealthy community be jewel encrusted or something?

  • http://www.mobilepornovids.com android porn

    Well, the SIDEKICK had ota updates before the Iphone.

    I think the Lajolla name is there to make fun of the people who cant afford a Droid or to live in Lajolla :P

    “Here’s a ultra-stripped down discount phone… we call it the Monte Carlo!”

  • Pingback: Nouveau Motorola sous Android en vu, nom de code LaJolla | Android-France()

  • Pingback: Motorola Plans LaJolla, The First $150, Android Flip Phone | CoolTechZone.com - Know Technology()

  • http://Website joya

    jewel – joya

  • Pingback: Audio Session – Episode 012 – Week In News (with Guest Co-Host Tim Conneally) — The Plan8 Podcast()

  • Pingback: Android and Me()

  • Pingback: 音速工作室Android开发中心 » Blog Archive » 摩托罗拉的廉价手机 La Jolla 曝光()

  • http://www.squidoo.com/free-htc-hd7 htc hd7 review

    Definitely believe that that you stated. Your favourite justification appeared to be on the net the easiest thing to understand of. I say to you, I definitely get irked even as other folks consider issues that they plainly don’t understand about. You managed to hit the nail upon the highest as neatly as defined out the entire thing without having side effect , other people can take a signal. Will probably be back to get more. Thanks

  • Pingback: The Plan8 – 012 – Week In News()

  • Pingback: Motorola LaJolla, un móvil Android muy asequible para 2011 - tuexperto.com()

  1. JasonGuest 5 years ago

    The community is actually 2 words.. La Jolla aka “The Jewel” in Spanish.

  2. marty fingletonGuest 5 years ago

    im begining to not like this. the apple has essentially 2, at most 3 devices it supports, ipod touch, iphone 3g variant and iphone edge. if this type of a device is true, we are seeing android all over the place.

    before android and iphones when was the last time you heard of a cell carrier giving your phone an OS update? never. im really beginning to fear that these phones will come out with android on them and they won’t get upgrades to the newer versions. MAYBE, maybe there will be minor updates to them like what happened to the cliq, but i think its going to fall such that if a phone comes out with android 2.0, you’re stuck with it until your phone melts.

    the best possible scenario i see for this is each carrier has one or two (current great android phone and last gen great android phone) android phones they keep pushing full updates to.

    oh android world, please don’t become bloated and crap :(.

    • JAGGuest 5 years ago

      I think competition is good, Android is the new OS for mobil phones and companies are exploiting it

      • niagara_viewGuest 5 years ago

        I don’t think it’s competition* so much as the point of Android: to be an open and flexible OS. I think it’s great that there is a good chance of getting an Android phone from the maker I want, with the physical features I want, with the carrier I want.

        *The Open Handset Alliance is made up of 50 firms including most big and small name handset manufacturers. While I’m sure there is some competition, I don’t think it’s at the level you imply.

    • shaGuest 5 years ago

      Don’t expect manufacturers to offer 2 years upgrade for free when they sell a $150 phone with razor-thin margins….

      You can’t upgrade dumbphones anyway… so a very low cost Android based phone, only updatable to minor revisions makes sense to me… I’d rather see an Android user buy my app than a Symbian one

  3. j_nortonGuest 5 years ago

    Just so there’s no confusion, this is pronounced “la hoy-ya” and it’s also where UCSD is located, presumably where many of these fools got their learnin’.

  4. Brian HanifinGuest 5 years ago

    As someone from San Diego, it is hard for me to understand why they would name a low cost phone after a “wealthy seaside community”. Shouldn’t a phone named after a wealthy community be jewel encrusted or something?

  5. android pornGuest 5 years ago

    Well, the SIDEKICK had ota updates before the Iphone.

    I think the Lajolla name is there to make fun of the people who cant afford a Droid or to live in Lajolla :P

    “Here’s a ultra-stripped down discount phone… we call it the Monte Carlo!”

  6. Nouveau Motorola sous Android en vu, nom de code LaJolla | Android-FranceGuest 5 years ago

    [...] androidandme.com Wikio A lire aussi:Le Motorola Droid sortira en Allemagne sous le nom de Motorola [...]

  7. Motorola Plans LaJolla, The First $150, Android Flip Phone | CoolTechZone.com - Know TechnologyGuest 5 years ago

    [...] is working hard to produce a cheaper, more affordable Android-based phone. Codenamed LaJolla, as AndroidandMe discovered after looking at the source code for the CLIQ, is rumored to cost somewhere between [...]

  8. joyaGuest 5 years ago

    jewel – joya

  9. Audio Session – Episode 012 – Week In News (with Guest Co-Host Tim Conneally) — The Plan8 PodcastGuest 5 years ago

    [...] 4.) Motorola LaJolla  a new e blackberry pearl flip of Android phones [Link] [...]

  10. Android and MeGuest 5 years ago

    [...] feature phone chain as possible and we are still waiting for that sub $200 phone. This could be the LaJolla platform we have discussed or possibly the iDEN phone on Boost [...]

  11. 音速工作室Android开发中心 » Blog Archive » 摩托罗拉的廉价手机 La Jolla 曝光Guest 5 years ago

    [...] androidandme Related Posts:T-Mobile 将于10月19日开始接受摩托罗拉 Cliq 预订T-Mobile [...]

  12. htc hd7 reviewGuest 3 years ago

    Definitely believe that that you stated. Your favourite justification appeared to be on the net the easiest thing to understand of. I say to you, I definitely get irked even as other folks consider issues that they plainly don’t understand about. You managed to hit the nail upon the highest as neatly as defined out the entire thing without having side effect , other people can take a signal. Will probably be back to get more. Thanks

  13. The Plan8 – 012 – Week In NewsGuest 3 years ago

    [...] 4.) Motorola LaJolla  a new e blackberry pearl flip of Android phones [Link] [...]

  14. Motorola LaJolla, un móvil Android muy asequible para 2011 - tuexperto.comGuest 2 years ago

    […] Vía: Android and me […]