Aug 22 AT 6:37 PM Dustin Earley 14 Comments

NPD reports Q2 US market share gain for Android


The latest market share numbers from “leading market research company” NPD are in today, and just as you may expect, sales of Android devices are on the rise yet again.

While Apple still saw a slight gain in the second quarter (29%), Google came out on top with 52% of all units sold in the US running Android. Of course more gains for Android means more losses for someone else. BlackBerry sales are down to a mere 11%, Windows Mobile, Windows Phone and webOS are down to under 5% each.

Regarding the effect the Motorola acquisition is going to have on Android’s sales numbers, Ross Rubin, executive director of industry analysis for NPD, has said he doesn’t think sales will be damaged at all.

Google’s acquisition of Motorola shifts the balance of power in the handset-patent conflict between Google and its operating system competitors. Android’s momentum has made for a large pie that is attractive to Motorola’s Android rivals, even if they must compete with their operating system developer.Ross RubinNPD

In terms of numbers for individual Android manufacturers, Motorola saw a huge decrease in sales. Last year, Motorola was sitting comfortably at 44%. Now the company is moving roughly half the amount of handsets, with numbers coming in at around 22%. The big winners in the Android race were Samsung and LG. Both manufacturers saw a large increase in sales. Motorola has a chance to bring things back up though, especially since the company has started paying extra attention to the prepaid market. According to NPD, one in every five phones sold in Q2 were prepaid devices.

Source: BGR

Dustin Earley: Tech enthusiast; avid gamer; all around jolly guy.

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