Smartwatches are a curious breed that have struggled with a bit of an identity crisis. To date, it hasn’t been clear if they’re for techies, fitness buffs or average folk. The numerous models on the market span across a growing number of categories, making it hard for smartwatches to distinguish themselves in the market. One area that’s been tested, however, is that of luxury smartwatches. While this sector hasn’t been quite as successful as hoped, companies are continuing to give it a go to see if there’s untapped potential.
Michael Kors is the latest brand to get in on the action, utilizing Android Wear to create the Access smartwatch. This wearable is geared towards the fashion market and features two styles, a metallic gold option and a sportier metal option that comes in charcoal. Both watches have interchangeable leather and silicone bands, though metal and other materials should also work as long as they’re of the right size.
The Access features built-in fitness tracking and magnetic charging, as well as the usual features of Android Wear, such as notifications and voice commands. Powering the smartwatch is a Snapdragon Wear 2100 processor, which should ensure better battery life and smooth performance.
Pricing starts at $350 and goes up to $395, depending on the finish. The watches are now available from Michael Kors, as well as select department and specialty stores.